French luxury lingerie brand Aubade is set to open its first shop in London.
The lingerie specialist will open a 420 sq ft shop with its range of lingerie, swimwear, loungewear and accessories at 4 South Molton Street in the autumn.
Aubade
Aubade has been bowling lingerie fans over since 1875 when its founder Dr Bernard created a girdle and corset-making company.
If the new Aubade lingerie outlet goes well, Aubade will open in other Central London areas. Bond Stret next then?
This famous lingerie designer is a French instituation famous for its range of elegant and refined underwear, and has long been a favourite of women in the know.
The new 2011 Winter collection is out now. Check it out and see what all the fuss is about. If you like your lingerie feminine, with a racy edge that will see the menfolk reaching for their heartbeat suppressors, then Aubade will fit the bill.
Aubade Winter 2011 Collection
