Aubade Lingerie to Open A New London Lingerie Shop in 2011

August 4th, 2011
French luxury lingerie brand Aubade is set to open its first shop in London.
The lingerie specialist will open a 420 sq ft shop with its range of lingerie, swimwear, loungewear and accessories at 4 South Molton Street in the autumn.

aubade lingerie


Aubade has been bowling lingerie fans over since 1875 when its founder Dr Bernard created a girdle and corset-making company.
If the new Aubade lingerie outlet goes well, Aubade will open in other Central London areas. Bond Stret next then?
This famous lingerie designer is a French instituation famous for its range of elegant and refined underwear, and has long been a favourite of women in the know.
The new 2011 Winter collection is out now. Check it out and see what all the fuss is about. If you like your lingerie feminine, with a racy edge that will see the menfolk reaching for their heartbeat suppressors, then Aubade will fit the bill.
Aubade Winter 2011

Aubade Winter 2011 Collection

Get Ready for the Beach Girls. New Swimwear from Fox & Rose and Rigby & Peller.

May 9th, 2011

Fox & Rose Launches Online Beachwear Shop For the Summer Dressing With 15% Off at Launch

Fox & Rose, the luxury lingerie store for fashionistas, is heading to the beach for the summer- their new Beachwear collection has just launched. To kick off the site, the online luxury lingerie retailer is offering customers an full 15% off its entire Beachwear collection for a week.

Olivia Pistols

Olivia Pistols Bikini

If you want to stand out from the crowd in St Tropez this summer, you would be advised to check it out. They feature a gorgeous collection of bikinis, one piece swimsuits, kaftans and coverups from brands such as ; Pistol Panties, Olga Olsson, Mouille, Paolita and Sea Sirens. Throw in Lotus London and Tallulah & Hope and you have a pretty impressive line up. The Olivia Pistols set from Pistols Panties is our personal favourite: for the chic look. In a classic navy and white Breton stripe with cute heart detail on the spacer and on the sides of the dainty hipster briefs.

For the classic tie side look, the Riby and Peller collection should increase the temperature by the pool by a couple of degrees.

Rigby and Peller

Rigby and Peller Tie Sides

rigby and peller

Rigby and Peller Plunge

Kate Middleton Bridal Lingerie and Stockings

April 18th, 2011

Kate Middleton will be wearing Aristoc stockings on the Royal Wedding day, according to sources.


Kate Middleton´s Stockings?

The British hosiery brand has been picked by Kate Middleton to wear on her wedding day to Prince William. The company has a long and distinguished history and has been supplying ladies with stockings since the 1920s, and it has since styled itself as “The Aristocrat of Silk Stockings”.
The company’s only blip in production was during the war when all silk production in the UK was switched into parachute manufacture.

The company is based in Derbyshire, and if the Kate Middleton rumour is true, Aristoc can expect a massive surge in sales of its  luxury hosiery.

Aristoc stockings are on sale in hundreds of UK shops including John Lewis and Debenhams.


Guy Ritchie's girlfriend models Boux Avenue

And her lingerie choice for the big day? Well, that´s still a secret, but we are reliably told it´s NOT Theo Paphitis´ new brand Boux Avenue, although we´d have to say, his new range looks great & it´s certainly fantastic value for money.

Kate Upton Models the Jenna Leigh 2011 Lingerie Collection

March 9th, 2011

Sports Illustrated swimsuit model Kate Upton has just finished modelling Jenna Leigh Lingerie for their new 2011 line of underwear.

jenna leigh

Kate Upton Models Jenna Leigh ©

Kate, who is just 18, is fast making a name for herself on both side of the Atlantic. She is an American model known for her appearance in the 2011 Sports Illustrated Swimsuit Issue, during which she was named ‘Rookie of the Year’.

Remember the name: her curves and stunning looks suggest that she will be a top model for years to come.

Victoria´s Secret Launch Incredible- A New Range- With TV Ad

March 3rd, 2011

The gorgeous girls at Victoria’s Secret have just launched a new range of knickers and bras called “Incredible”, with a new ad on TV (in the States at least).

Lily Aldridge, Erin Heatherton, Adriana Lima, Candice Swanepoel and Chanel Iman strutt their stuff in the lingerie brand’s latest line – and yes can confirm that they do look incredible.
With self-adjusting straps and a cute smooth look, this line is designed for superior comfort and support for active women. they have also launched a fragrance.


Les Jupons de Tess Spring/Summer 2011 Luxury Lingerie Collection

February 15th, 2011

French lingerie brand Les Jupons de Tess is quite new to the lingerie scene, but they are already making waves with their gorgeous 2011 collection, adorned with frills, ribbons and fine French lace. Each item is embellished with a Swarovski crystal. Beautifully made underwear, in the Boudoir Tradition.

Les Juppons de Tess

©Les Jupons de Tess

This lingerie house crafts pieces that have been inspired by 18th century opulence and style, an era characterised by frills and ribbons.
Les Jupons de Tess have clearly been inspired by this period´s “Boudoir” collections : and the end result is an über glamorous range of corsetry and lingerie for women looking to be a teeny bit flirtatious, seductive & mischievous.

The Spring/Summer collection 2011 is a delicate collection, made with finely worked, elegant and luxurious fabrics…..fantastic bodices with fitted corsets, plenty of silk, high-waisted chiffon gowns all feature.

Absolutely stunning…..

Agent Provoacateur Launches iPhone / iPod Touch App: Shake Me, Tilt Me, Undress Me

January 31st, 2011

Well, it was only a matter of time…

Agent Provocateur, the luxury lingerie brand, had launched their first free iPhone app (which also works on the iPod Touch), called:

“Shake Me, Tilt Me, Undress ME”. The App was developed by Grape Digital, and is available for adults to download in the App Store.
When we tried this out, we were a little underwhelmed. The app instructs you to “Shake to Start”. That didn´t work.

iphone app

Agent Provocateur iphone app

Eventually a picture of a model comes up in a little black dress, and the app instructs you to “Touch ME!”. You are then redirected to the Agent Provocateur website which isn´t optimised for iPhones. We weren´t sure how you browse around.

Hmmmmmm. Nice idea but poor execution.

Knickers to That: Kim Winser Leaves Agent Provocateur

January 24th, 2011

The Boss of Agent Provocateur, Kim Winser has left the luxury lingerie firm.
A Short Video Clip Showing The Jerry Brief, Bra & Suspenders Range…gorgeous!

Edgy lingerie firm Agent Provocateur enjoyed the services of Winser for less than a year. She was hired by owner and private equity firm 3i to work on ‘special projects’ across its businesses. She was promoted in March 2010 as chairwoman at Agent Provocateur, which is run by CEO Garry Hogarth.

Agent Provocateur is looking for another chairman. If you are job huntng, send in your CV!

Jean Paul Gaultier Launches Luxury Lingerie Collection at La Perla

January 14th, 2011

Jean Paul Gaultier, who was made famous in lingerie circle´s for inventing Madonna’s “rocket cone-bra”, is launching his first ever collection for the luxury Italian lingerie brand, La Perla.


black lace bra, corset and knickers

The French designer is a dab hand at creating risqué underwear for women.
He has developed an exclusive 23-piece collection for the Italian luxury lingerie house featuring several examples of his infamous “rocket cone” bras that come in pale ‘boudoir pink’ and jet-black. Madonna first made them a hit 20 years ago during her ‘Blonde Ambition’ world tour of 1990.

Bra skirt by Jean Paul Gaultier for La Perla

Each design, says the designer, is a “a celebration of the female body” – good for underneath or even better out on show as party or club-wear.

The collection is full of delicate satins, stretch, lace and tulle, and will be launched in the UK on Monday, January 17, at Harrods, Selfridges, Harvey Nichols, La Perla’s Sloane Street shop, and on, which is already reporting huge demand.

Bras will set you back from £270 to £855, and knickers will cost between £135 and £450.
Standout pieces from the collection include a rich red, stretch-satin, ‘bra-dress’ with metal clasps and a multi-strap ‘bondage’ back (following on the current fetish craze); a black guipure ace bra, corset, suspenders and knickers set; a vintage-style bra with double-straps and satin shoulder-pads; a suspender-belt that accentuates your curves and bustiers to maximise your cleavage.

“Lingerie is part of my DNA ,” Gaultier said. “It is almost 30 years now since I designed my first corset dress.”

Valentine´s Day Lingerie From Fox & Rose

January 6th, 2011

Well, Christmas is just over and we are just getting over our New Year champagne hangover (no hangover actually. Veuve Clicquot, of course, darling). We were wondering how long it was going to take before Lingerieland got around to Valentine´s Day.

Answer: not long!

Fox and Rose, an online luxury lingerie shop, gets the “First Out of The Blocks” prize with the launch of a special range of Valentine´s Day knickers and bras.

Do you fancy yourself as a “racy temptress” or a “timeless beauty” (their words not ours!),

Fox and Rose is a UK based site with UK and international lingerie designers- it´s pretty good actually, for all of our digs.

The site is easy to navigate, they offer free returns and their posh undies will arrive beautifully packed- perfect for a present or a s a treat for yourself.

They are going big on French label Rosy with its sultry Parisienne (plenty of boudoir here if you want to get on the latest burlesque trend). Try the gorgeous Romanesque Bra: scalloped lace on a muted gold underlay for the opulent look.


Lascivious Undies

Fleur of England is also a designer worth checking out at the site:  luxurious fabrics and exquisite detailing. Try on their Crush Lace Bra that boasts a double lined cup for great support and wide silk straps – VERY comfy!

And if you are looking to be a bit more risqué, try the  uber-hip label Lascivious with their fetish and bondage inspired Milla numbers: exquisite silk satin with their signature powernet that sculpts and clings to your curves.

Fox and Rose